Marketing School - Digital Marketing and Online Marketing Tips
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.
Categories: Business
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In episode #2708, We discuss various marketing strategies and trends, including Netflix's approach of posting clips on YouTube, the impact of social media on distribution, the decline of movie theaters, the importance of attention and engagement, partnering with influencers, AI tools for gift giving, the value of handwritten notes, and the effectiveness of community acquisitions.
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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more
- (01:18) The Impact of Posting Clips on Social Media
- (04:20) The Decline of Movie Theaters
- (05:18) The Importance of Attention and Engagement
- (06:13) Partnering with Influencers for Marketing
- (07:09) Exploring Different Marketing Channels
- (08:06) AI Tools for Gift Giving
- (09:57) The Value of Handwritten Notes
- (11:49) The Effectiveness of Community Acquisitions
- (15:18) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
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- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
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Previous episodes
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3117 - Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more Thu, 28 Mar 2024
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3116 - How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye Wed, 27 Mar 2024
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3115 - Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more Wed, 27 Mar 2024
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3114 - How much are CEOs actually worth?, How this CEO pays $300k a year for LinkedIn services, The end of inbound SDRs?, and more Tue, 26 Mar 2024
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3113 - Zapier's traffic jump secret from 1.2 to 6.3M monthly visits, $800M studio expansion halted because of AI, Klarna AI assistant handles two-thirds of customer service chats in its first month, and more Mon, 25 Mar 2024
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3112 - Being the CEO is the worst job ever Fri, 22 Mar 2024
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3111 - Smart examples of GPTs at work, The most valuable media channels, How Brian Johnson sold for $400M, and more Thu, 21 Mar 2024
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3110 - How He Grew A $30M Gardening Blog From Scratch | Kevin Espiritu Wed, 20 Mar 2024
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3109 - How one influencer tanked a stock by 80%, How are marketers staying ahead in a world of unknown, The fall of a $5.7B company, SEMrush SEO crushing it? Wed, 20 Mar 2024
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3108 - What a TikTok Ban means for advertisers and marketers, Google gets a big boost after the March update, Bernie Sanders' 4-day workweek, Advil pain equity ads Tue, 19 Mar 2024
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3107 - Tiktok releases new SEO feature, US House Bans TikTok, The ideal posting frequency for each social network (you’re not going to like the Facebook data), What it's like to be on a big podcast Mon, 18 Mar 2024
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3106 - Is RetellAI.com killing the customer service industry?, My dentist uses AI and I lost $600, The marketing of glass water, and more Fri, 15 Mar 2024
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3105 - The mastermind that does $35M a year with 5 employees, What correlates with positive or negative search rankings?, Political agendas now affect a company’s marketing plan, and more Thu, 14 Mar 2024
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3104 - How He Built A Billion Dollar Network From Scratch | Greg Isenberg Wed, 13 Mar 2024
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3103 - Signs we're actually in a recession, Effects of ChatGPT on Upwork jobs, The perfect webinar, and more Wed, 13 Mar 2024
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3102 - The agency that makes $100m+ a year in profit, The best industry to be an entrepreneur in, The problem with podcasting today, Why Casper, Allbirds and Peloton Are All Struggling, and Liquid death checkmate Tue, 12 Mar 2024
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3101 - How to strategize as a marketing team of one for a small business, ChatGPT prompts to Improve Conversions, How to get AI to actually write like you for free, Zuck doesn’t believe in delegation, and The Indian Billionaire Way Mon, 11 Mar 2024
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3100 - How to Run Your Company Like Amazon and Why Google and Microsoft Are Laying Off People Fri, 08 Mar 2024
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3099 - How to enrich your email list, Eric’s thumbnail coaching call, Boost YT CPM by 50% Thu, 07 Mar 2024
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3098 - $200M Founder Reveals His Controversial Marriage Strategy Wed, 06 Mar 2024
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3097 - The best marketing channel is where people spend the least amount of time, The greatest marketing myths, 1 person companies (some doing $300M+) Wed, 06 Mar 2024
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3096 - Biggest SEO losers of 2023, You’re wasting your time on SEO, and Why we’re doing an agency owner’s association Tue, 05 Mar 2024
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3095 - How we got our podcast to #3 marketing and #21 business, and Is GenAI a fad? Mon, 04 Mar 2024
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3094 - Uber's $650m secret business, Deepfake CFO, and Email marketing hacks for 2024 Fri, 01 Mar 2024
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3093 - Exposing Secrets From a Founder's Retreat Thu, 29 Feb 2024
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3092 - This Ex-Advisor Reveals the REAL Path to Wealth | Humphrey Yang Wed, 28 Feb 2024
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3091 - Counterintuitive YouTube ads strategy, Google's 7-11-4 rule, Multiplying content using AI, Amazon's excellent operations & more Wed, 28 Feb 2024
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3090 - Google's huge flop with woke Gemini, Google’s search results getting worse, and Google News showing political bias Tue, 27 Feb 2024
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3089 - What's Changing in Paid, Brandformance vs Performance Marketing, It's Impossible to Track the Customer Cycle & more Mon, 26 Feb 2024
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3088 - How I bought a podcast, The valuation of podcasts, The risk of being overtaken & more Fri, 23 Feb 2024
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3087 - Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deepfakes Thu, 22 Feb 2024
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3086 - Syed Balkhi’s Unconventional Wealth Building Strategies Wed, 21 Feb 2024
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3085 - Sora causes Adobe to lose $18 billion dollars in 1 day, The best way to make money in AI isn’t to create something like ChatGPT… Wed, 21 Feb 2024
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3084 - The future of marketing agencies, How to increase your agency's value, & more Tue, 20 Feb 2024
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3083 - MrBeast makes $250k on X, Using ViewStats, and How to avoid the fate of legacy media Mon, 19 Feb 2024
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3082 - Revealing Neil Patel's marketing strategy, Eavesdrop Marketing, 30% of Zapier employees now have AI zaps doing stuff automatically for them, and the 25 qualities of a great piece of content Fri, 16 Feb 2024
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3081 - He Sends 2.5 BILLION Emails Per Month | Nathan Barry Thu, 15 Feb 2024
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3080 - AI is Nothing But Stolen Clicks, Google's War Against Publishers, Google's Revenue Playbook & more Thu, 15 Feb 2024
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3079 - Sam Altman’s 7 trillion dollar chip mission, Jack Altman raises 150M for Alt Capital, and You’re wasting your time creating content for social media Wed, 14 Feb 2024
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3078 - Tucker Carlson Interviews Vladmir Putin and gets over 179 million views just on X alone, Superbowl ads, and Why media sites are shutting down their subscription products Tue, 13 Feb 2024
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3077 - The Best Type of Fame to Get the Most Money Mon, 12 Feb 2024
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3076 - My favorite marketing hack to get big customers, Social media is becoming a democracy, How Sam Sulek gets millions of views & more Fri, 09 Feb 2024
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3075 - How Eric got 2.1M YT views from 66k views, Neil and Eric's Content Creation Framework, & more Thu, 08 Feb 2024
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3074 - Eightify.app got 70M users in one year using AI, LA Times stages Walkout, SI lays off all of its staff & more Wed, 07 Feb 2024
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3073 - Is this the end of salespeople?, Calling 500k people simultaneously, How to Rank Your Website on ChatGPT & more Tue, 06 Feb 2024
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3072 - Why deplatforming trump didn't work, How to invest like Warren Buffett, and What Assets Make Up Wealth Based on Your Net Worth Mon, 05 Feb 2024
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3071 - More people are buying followers, Does video quality and editing affect views?, They are listening to you to serve you better ads… & more Fri, 02 Feb 2024
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3070 - Pay per Task: Intercom & Zapier, a Nifty SEO Trick That Will Increase Your Traffic for Free, New Data: Here’s What You Should Change in Your B2B SEO Strategy Thu, 01 Feb 2024
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3069 - Making A Million Dollar Business in a Weekend | Noah Kagan Sat, 03 Feb 2024
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3068 - What Does Speaking at Conferences Really Do for You? And Why Quora Is Back in a Big Way Wed, 31 Jan 2024