Masters of Scale

Masters of Scale


Award-winning business advice from Silicon Valley and beyond. Iconic CEOs, from Nike to Netflix, Starbucks to Slack, share the strategies that helped them grow from startups into global brands — and to weather crisis when it strikes. 

Our two formats help tell the complete story of how a business grows, survives and thrives, and the mindsets of growth that keep leaders in the game.

On each episode of our classic format, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, asking his guests to share their stories of entrepreneurship, leadership, strategy, management, fundraising. You’ll hear the human journey too — failures, setbacks, learnings. 

From our Rapid Response format, you can expect real-time wisdom from business leaders in fast-changing situations. Hosted by Bob Safian, past editor in chief of Fast Company, these episodes tackle crisis response, rebuilding, diversity & inclusion, leadership change and much more. 

Categories: Business

Listen to the last episode:

There's no perfect process for achieving your goals. Accepting that the rules you play by need to be constantly tweaked, hacked or reinvented will open you up to new ways of innovating. Instilling this attitude throughout your organization will help you be boldly differential in your experimentation. Ed Catmull literally wrote the book on creating a dynamic and sustainable creative culture. Drawing on his experience as co-founder of celebrated animation studio Pixar, and president of Walt Disney Animation Studios, Ed shares his hard-won insights from his career as a pioneering technologist, animator and storyteller. Read a transcript of this episode: Subscribe to the Masters of Scale weekly newsletter: See Privacy Policy at and California Privacy Notice at

Previous episodes

  • 444 - 137. Pixar’s Ed Catmull: Throw out your rules 
    Tue, 05 Dec 2023
  • 443 - Navigating a leadership crisis, w/Web Summit CEO Katherine Maher 
    Thu, 30 Nov 2023
  • 442 - Remix: Scott Harrison & charity: water, 5 years later 
    Tue, 28 Nov 2023
  • 441 - 42. Bumble’s Whitney Wolfe Herd: Small changes with big impact 
    Tue, 21 Nov 2023
  • 440 - GaryVee wants your attention, w/VaynerMedia’s Gary Vaynerchuk 
    Thu, 16 Nov 2023
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